Brooke Gilbert

Committee Blog: Redefining Sleep Therapy – The Role of Cannabis in Decreasing Dependence on Conventional Sleep Medications

Reviewed by NCIA’s Scientific Advisory Committee Introduction Insomnia affects nearly 30% of adults, leading many to rely on medications like benzodiazepines and sleep aids that can cause dependency and cognitive side effects. With growing interest in natural alternatives, cannabis has emerged as a potential option. Cannabis contains compounds like THC and CBD, that interact with…

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Proven Strategies to Maximize Cannabis Marketing ROI: Key Insights & Free Tools

Maximizing Cannabis Marketing ROI: Key Insights from NCIA’s Latest Webinar In an increasingly competitive cannabis market, understanding how to measure and maximize your marketing and PR efforts is essential. Our latest Industry Essentials webinar brought together top industry experts from NCIA’s Marketing & Advertising Committee to break down effective strategies for increasing visibility, proving ROI,…

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Committee Blog: Announcing Winners of NCIA’s State Regulatory Committee 2024 CannaStar Awards

National Cannabis Industry Association’s State Regulation Committee announces 2024 award winners for cannabis regulatory and program rollout success in 8 states State-level cannabis regulations are a moving target; or rather, 50 moving targets. Despite nationwide movement in nearly every US state towards a regulated, adult-use market, each state has approached cannabis sales with their own…

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Member Blog: CBD Oracle Launches Consumer Protection Standards to Address Industry-Wide Issues in Hemp Products

CBD Oracle has released a set of objective, expert-backed criteria to help consumers find better hemp products and lay out clear expectations for companies.  The hemp industry has been a lifeline for many farmers, but it’s a minefield for consumers. Everyone tells you to check lab reports, but much of the time they don’t include…

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Member Blog: The Value of Associations

This December, in conjunction with MJBizCon’ s pre-show forum Association Day held 12/3/24,  Cannabis NewsHub asked participating associations the question “How does your organization bring value to your members and the growth of their business? 20+ Cannabis-related associations shared their thoughts on the value and member benefits they offer and these “INSIGHTS” were shared on Cannabis NewsHub’ s social media channels and are posted…

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Be Part of a Movement, Not a Moment: Highlights from NCIA’s Fall Stakeholder Summits

This fall, the National Cannabis Industry Association (NCIA) held four Stakeholder Summits across the United States, gathering cannabis industry operators, regulators, investors, and advocates to tackle the unique regulatory, operational, and strategic challenges facing cannabis businesses today. Held in Michigan, New York, Ohio, and Southern California, these Summits offered actionable insights into the evolving landscape…

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Member Blog: Cannabis Security Solutions – How Security-as-a-Service Delivers Predictable Costs and Reliable Protection 

The cannabis industry is rapidly evolving—and so are the cannabis security solutions designed  to support it. Cannabis facilities, from cultivation sites to dispensaries, face a range of security  challenges, including compliance with regulations, risk of theft, and the complexities of  managing high-value inventory. Traditional security systems are often ineffective and costly, leaving significant gaps in…

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Unlock Data-Driven Success: Watch the Full Recording of Our Latest NCIA Webinar

The cannabis industry is evolving rapidly, and data is the key to staying ahead. If you missed our latest Service Solutions webinar, now’s your chance to catch up on everything shared by leading experts in the field. During this NCIA Industry Essentials session, we explored how cannabis and ancillary businesses can harness data to drive…

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Unlocking Compliance: Full Webinar Recording Now Available!

The cannabis industry is rapidly evolving, and navigating the complexities of compliant marketing has never been more critical. Missed our latest Industry Essentials: Committee Insights webinar, Unlocking Compliance: Understanding Cannabis Marketing Regulations? Don’t worry—the full recording is now available! This session, produced by NCIA’s Marketing & Advertising Committee, featured a dynamic panel of experts who…

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